Alex Cotton Design Portfolio by Alex Cotton
- Project Corrections / Time spent:
- Adjusted the brightness and contrast in the background image of the Flier Project. – 25 min
- Adjusted the layout of the Business card front and back to give more space for the contact information. – 20 min
- Adjusted the mask around the image of Christ to tighten the glow and strengthen His contrast. I also moved His placement to make Him feel bigger and more centered. – 40 min
- Adjusted the font color of the contact info on the stationary to be more colorful and to match the look and feel of the logo. – 20 min
- Adjusted the background of the stationary because it wasn’t quite transparent enough. – 15 min
- Message:
The message of my brochure is an overview of the projects I completed for this class in a bright and happy feeling presentation. - Audience:
The audience for this portfolio is anyone I might like to have see some examples of my design work. Possibly a company I’ll intern with as a part of my degree program later in my schooling. - Top Thing Learned:
I had only been introduced to InDesign Master Pages once before, but now I feel like I have a working understanding of them. I have realized how powerful they can be to solidify the look of a design and they instantly enhance the professionalism of a project. - Future application of Visual Media:
I currently use visual media almost everyday in my job, but my plans are to open my own photography and web design business. I’ll be a one stop shop for businesses to get a website, photos of their products, and a social media and SEO maintenance contract. - Color scheme and color names:
I used a mixture of Compound and Triad color schemes to create the look I was going for.The colors are:- Purple – #84698a
- Pink – #d57197
- Green – #a2c6b8
- Dark Blue – #404d6f
- Red – #d46d71
- Yellow – #ede9a0
- Title Font Name & Category: Fira Sands – Sans-Serif
- Copy Font Name & Category: Fira Sands – Sans-Serif
I chose to use only one typeface because of how clean and simple it is. I looked at several different options for a serif typeface to use for my body copy but I wasn’t able to find one that looked right for this project.
I looked forward to seeing your projects every week this semester. Your family history event ad first really knocked my socks off. You chose a beautiful image, and the typography and layout worked together really well. Your brochure is by far my favorite of any that I’ve seen, both in our class and in the examples we were given on the Visual Focus website. You have a lot of talent in visual design, good luck in your future classes and work!
Nice job! The pale background looks sophisticated and works perfectly with some of your projects. Your brochure is impressive-looking, too.
You should also check out Barbara’s portfolio. It turned out well. Check it out at:
http://barbaraannewilliams.com/project-9-portfolio/
What an interesting background choice! I love how it has the interest of colors and shapes, but is kept subtle with the transparency. It works perfectly with the bright colors you’ve used in many of your designs this semester, but still makes it easy to read the body copy. Vlad’s design went the other direction, with a very dark background – https://myblogcom72.wordpress.com/2016/04/03/p9-portfolio/. I love seeing how very different things can work perfectly depending on the style and vision of the designer!
Alex, your work here is very impressive and seemed to increase in skill level each time. Your brochure was by far my favorite piece; the design, the way it folded – all proved to work out for you. I like your portfolio layout and graphics. This has been a great class and it was nice seeing your progress throughout the semester. Good luck! Michelle